Customer transaction data such as the number of transactions the amount of transactions and the category of transactions. Comparison of effects before and after activation and conversion activities for new bank customers. It can be seen that under the same activity resources and channels after identifying customer groups sensitive to cash activities through data analysis the conversion rate can be increased by and the conversion cost is also reduced.
In the digital era the reality that all banks must face is that their retail businesses FR Numbers urgently need reform and innovation to quickly improve user experience to cope with the impact of financial technology. After all if the users have changed and the bank does not change it will be difficult to win the hearts and minds of the users. Banks lack resources and talents in the field of user experience and lack tilt in organizational structure.
They should use their strengths and avoid weaknesses. In terms of improving the user experience of banking Internet products we should keep pace with leading Internet platforms such as BATJ and other industries. At the same time the service experience design should be coordinated based on the entire service process itself and Internet products offline services etc. should be included in the overall design. Banks need to build a professional user experience team.
發表於 2024-3-13 16:15:33
