Poorly defined target audience This can

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Ems, here we have prepared a list of the ones that marketing professionals and trainees encounter most frequently. Marketing and Sales do not understand each other Two teams, or even people who perform these tasks do not work together to acquire customers, the lack of communication and agreements will not lead anywhere. Furthermore, the absence of clear metrics and common action parameters prevents marketing and sales objectives from being integrated, generating a series of gaps in strategies. Understand how to align the two teams with the ebook on Ventarketing: Wrong communication channels You focus your strategy on

emails and website, but the lack of presence on social Chinese Australia Phone Number List networks can cost you recognition and possible sales through these channels. If you do not have extensive knowledge of your business opportunity acquisition channels, you risk losing resources with actions aimed at the wrong audience. Poorly defined target audience This can be the cause of other derived problems, by not having a defined buyer persona , the strategies can mean a waste of resources for your business, and sales may not be as good as you expected. In the end, you cannot waste the ability of Digital Marketing to generate valuable information and data so





that you know who has the greatest chance of becoming customers of your company. Script to create Buyer Personas Leave your email and receive it for free! Not having an elaborate shopping day Without a buying journey, a business will be limited to only recognizing customers who are ready to make a purchasing decision, leaving out the majority who don't know them yet and who could become customers. Lack of process definition "Aim everywhere" may be the only option for many when starting out, but it will always be very important to establish processes and managers to guarantee the quality of deliveries. Marketing Plan Template Leave you