core targeting options.

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I highly recommend that all Facebook advertisers leverage custom audiences and lookalike audiences for targeting in their campaigns.Okay, now that we’ve done some housekeeping, let’s take a look at new Facebook targeting strategies for these 11 industries looking for these 11 specific audiences.1. Automotive industry: People in the market for new carsAccording to a study from Autotrader, car buyers spend 59% of their car buyer’s journey researching online.



This means that this audience is likely to engage with pages posting content Thailand WhatsApp Number that helps with car research. To capture this behavior, I would recommend leveraging interest targeting toward company pages that fall into this category. Here are a few I came up with:Interests → search forKelley Blue BookAutotraderCarMaxCar GurusConveniently enough, there is an entire section dedicated to vehicles in the interest section of Facebook’s .





Hobbies & activities → vehiclesFacebook ad targeting by hobby "vehicles"So, depending on what type of car you are promoting, you can layer in one of these options to personalize your offer to individuals who have an interest in this car type.truck meme2. Education: People who want a master’s degreeIf you know the story of Facebook’s origin, you’ll know that this platform first started out tailored to college students.