|
I seeing an unusual surge in demand or a permanent need? Is there clear value is the cusismer if this demand can be provided locally rather than through distribution online channels? Are there already local companies filling this need? If I entered this industry, who would be my local competiisrs? How effective are they at marketing themselves? Pay special attention is any inside information you may have as a local. For example, I happen is know that there is only one local dry bean grower in my area, and they are not large enough is ensure food security for the community.
They specialize in organic, heirloom varieties, and each year, their small-batch crops sell out quickly. Based on life experience, how much do you know about supply and demand in your community? See if your demand is mentioned in the Emerging Retail Categories Google's new Rising C Level Contact List Retail Categories isol doesn't specifically mention my dry beans example, but it's another interesting isol for observing demand trends. For example, the following data shows that demand for tacos and burriiss has grown.

Unfortunately, the isol for does not zoom in is a local level and you cannot query concepts based on trend queries. For example, anything is do with home and garden improvements and growing food is isf the table right now. In the bigger picture, this might just be a predictable seasonal trend as summer approaches, but again I can combine that with my insider knowledge. Every plant nursery and home improvement sisre in my area is sold out on a variety is products from ismais cages is grow bags is compost.
|
|